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Sentia Publishing

Capital: Getting it, Using it, Investing it: Finance for the Rest of Us - Second Edition (Romero) - eBook

$84.00

Capital: Getting it, Using it, Investing it: Finance for the Rest of Us - Second Edition (Romero) - eBook

$84.00
SKU:
e978-1-7322970-8-1
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Product Description

Author: Philip J. Romero

About the Book: 

Capital is a deliberately brief, high-altitude view of the basic concepts in finance. It is organized around seven fundamental ideas, groupedin three major book sections:

Using capital: Deciding whether an investment earns a satisfactory return

  • Fundamental Idea A: Time Value of Money—Chapter III
  • Fundamental Idea B: Risk and Return/Diversification –Chapter V
  • Fundamental Idea C: Net Present Value (NPV)—Chapter VII

Acquiring capital: tapping investors to provide the financing your business needs to grow

  • Fundamental Idea D: Bond and stock prices—Chapters XIV and XV
  • Fundamental Idea E: Capital structure (Debt/equity mix)—Chapter XV

Investing capital: Deploying your surplus in asset markets (Wall Street)

  • Fundamental Idea F: Efficient market hypothesis (EMH)—Chapter XVIII
  • Fundamental Idea G:Portfolio construction (Modern Portfolio Theory, MPT)—Chapter XIX

A fourth section applies these ideas for individual readers, showing examples of how financial literacy will make them better consumers and investors, and offer them a competitive advantage in their careers.

This second edition reflects comments by hundreds of readers.

The author is a professor of finance at the University of Oregon, a former strategist for a Fortune 50 industrial conglomerate, and twice chief economist to the governor of California.

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